Thursday, September 25, 2008

Food For Thought

Do the media provide viewers with the information they want or the information they need?

It seems as if the news networks are currently getting confused between reporting actual facts and ground breaking news from entertainment frivolity and salacious gossip. I feel as if more and more networks are concentrating on generating viewership and profits over reporting on substantial issues that may not be as entertaining, due to the fact that it is not dribbled with controversy or biases.

I understand that many news stations have to segment their audiences by interests and target specific demographics to help differentiate themselves from other networks in order to generate profits through advertising, but how far will they go to impose their biases on the general public?

In my opinion, the viewing public watch the news to be educated on current events and updated on political, social, and economic issues. Therefore, it would be contradictory for networks to constantly bombard an audience with programs that are directed towards a certain bias as opposed to stating the facts in a neutral standpoint, so that the viewer may the asses the information him or herself.